To get the most out of your talent, you need to create an environment that allows them to thrive. Nobody knows this better than Indra Nooyi, who spent 12 years as the CEO of PepsiCo. Her drive to support talent underpinned the initiatives that transformed the company. “I looked at each person in my company, not as a tool of the trade,” she says, “but I looked at them as an individual asset that had to bring their head, heart, and hands to the company for us to be successful.”

Creating a truly self-driving car is a complex and interlocking problem. As the founder of the autonomous driving company Aurora, Chris Urmson, says: “Given the scale of the problem, the complexity and breadth of it, we had to build the company almost ahead of the product.” He is determined to transform transportation – a goal that requires a great amount of energy and investment upfront.

How do you expand to a country where you’re not located? What was the insight that led Reid from entrepreneur to investor? Host Reid Hoffman answers seven burning questions; and gives advice to a recent grad who wants to change the world.

To achieve massive scale, you don’t just need founders, you also need a re-founder – someone to come in at a later stage to keep the mission and culture on track. As Microsoft’s third CEO ever – after Bill Gates and Steve Ballmer – Satya Nadella is doing just that. He discusses how he has transformed Microsoft from a cutthroat culture towards embracing social networks, collaboration, and cloud.

What are the best fundraising options if you can’t access a major VC firm? When should you hire your replacement as CEO? Is blitzscaling still the best strategy in a context of uncertainty? Reid Hoffman answers critical questions from six entrepreneurs across many industries and stages of scale. Co-hosted by Anne Kave, Capital One Business.

To move at the speed of opportunity, you need to accelerate expertise. Mellody Hobson is co-CEO of Ariel Investments, the largest minority-owned investment firm in the United States, as well as board chair of Starbucks. Her entrepreneurial journey was fueled by an intense attention to learning from every mentor, every opportunity, and every mistake. Becoming both a fast and a deep learner is rarely something you’re born with, but it’s a practice we can all develop.

You can’t predict your next a-ha moment — but you can create the circumstances for serendipity to happen. No one knows this better than J.J. Abrams, director, producer, screenwriter, and co-founder and co-CEO of Bad Robot Productions, behind some of the most successful TV series and films of the last 20 years, from Lost to Star Trek to the Star Wars sequel trilogy. J.J. explains how creativity and collaboration are things you cultivate, not conjure; and that making room for magic isn’t a luxury, it’s an essential part of entrepreneurship.

The customer isn’t always right. As the founder and CEO of Beyond Meat, Ethan Brown has spent years navigating misconceptions about plant-based foods. But smart entrepreneurs listen instead of arguing. Only by obsessing over what customers say they want has Brown been able to create a product that succeeds in the marketplace. What every entrepreneur should learn: You must first build trust from customers, making sure they feel heard, before you can educate them about the value of your innovation.

Ad revenue for Morning Brew’s newsletter dried up when the pandemic hit, but its audience remained devoted. Morning Brew CEO Alex Lieberman, who started the business with co-founder Austin Rief as undergraduates at the University of Michigan, leaned into the brand’s distinctive personality, fueling a sharp rebound. Next step? Selling a majority interest to Business Insider for a reported $75 million. An authentic voice, he says, is a shortcut to business success.

As Airbnb’s business cratered in the spring of 2020, CEO Brian Chesky realized: It was a moment to step back, rethink, and do more than anyone expected.

An acquisition shouldn’t be a fight to the death. No one knows this better than Bob Iger, executive chair and former CEO of the Walt Disney Company. In this special two-part episode, Iger takes us through how he supercharged the House of Mouse by acquiring Pixar, Marvel, Lucasfilm, and 21st Century Fox.

We’re taking questions from our listeners, on the topics that are top of mind right now for every founder: emerging tech, company culture, the investment climate. Plus the big question: Would Reid ever go on Shark Tank? Host Reid Hoffman and editor Bob Safian dig into questions from entrepreneurs right now.