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Podcast: Bonus

5 ways to keep your brand relevant

Branding is at the heart of any organization’s identity, product, and mission. That’s why brand relevance isn’t a nice-to-have — it’s a need to have. This special episode shares key branding lessons from Nike, Disney, the U.S. Olympic and Paralympic Committee, and more.

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Podcast: Episode 122: Must Listen

Brand while you build

Warby Parker’s Neil Blumenthal & Warby Parker’s Dave Gilboa

Some aspects of your brand will be defined by what customers tell you; others, by what you tell them. In their stories of how they scaled Warby Parker from scrappy e-commerce site to comprehensive eyewear and eye care juggernaut, co-founder and co-CEOs Neil Blumenthal and Dave Gilboa give a master class in how to articulate crystal-clear brand values while also building and iterating based on fast customer feedback. Their lesson? Branding isn’t static. It’s a conversation.

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Stay scrappy, deliver fast

Gopuff’s Yakir Gola

Has Gopuff cracked the code of instant delivery — a field where even Amazon has struggled? Co-founder Yakir Gola talks about the challenge of owning the customer journey from app to warehouse to doorstep, and the reasons why being outside Silicon Valley is giving Gopuff a big advantage as it expands across the United States and around the world. Yakir talks with host Bob Safian about why moving fast is only one piece of the growth puzzle.

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Podcast: Episode 103: Must Listen

How to harness risk

New Georgia Project’s Stacey Abrams

For some entrepreneurs, risk is just part of the game. But for the reluctant entrepreneur, whose endeavors come as a response to a need they’ve identified, risk can feel more like a necessary evil. That’s why you need to learn to harness risk. Stacey Abrams, and her frequent business partner Lara Hodgson, share stories of how harnessing and balancing risk can be the key to your success.

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The truth about what we watch

Nielsen’s David Kenny

How do you respond when your own users resist your data? That question is top-of-mind for Nielsen CEO David Kenny. For decades, Nielsen has measured ratings and demographics across TV and media. But as industry norms shift to streaming, Kenny has had to revamp expectations, taking heat from traditional customers. As he notes, nostalgia is the opposite of optimism – it assumes a known past is better than an unknown future. Kenny is choosing optimism.

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A crucible moment

Instacart’s Apoorva Mehta

Five years of growth in five weeks. That’s how Covid-19 lockdowns in 2020 accelerated Instacart’s business. A year later, the company faces another “crucible moment,” says Instacart CEO Apoorva Mehta – to amplify the appeal of tech-enabled shopping, even as in-store buying revives.

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