Bracing for a possible TikTok ban, with Cassey Ho (Blogilates and POPFLEX) | Masters of Scale

About Cassey

• Founded Blogilates, a leading fitness brand with Target distribution as of 2024.
• Created POPFLEX, a DTC activewear company known for design innovation.
• Built a global audience of 17M+ social media followers across platforms.
• Pioneering fitness YouTuber since 2009, driving millions of product sales.
• Featured products in major outlets, including Shape and Women's Health magazines.