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Maayan Cohen

CEO and co-founder


Maayan Cohen is the CEO and co-founder of Hello Heart, a digital therapeutics company with a vision of preventing avoidable heart disease. Maayan began her professional career in the Israeli Army as a tank and mortar platoon sergeant, where she commanded an all-male team. She is an experienced strategy and consumer behavior specialist who has run the consumer goods and retail practice in a leading management consulting firm. She managed several successful new product launch projects for industry leaders like Hyundai, Nestle, and American Express.

“We need people to understand how bad this was.”