Allison Ellsworth

Allison Ellsworth is the Co-Founder and Chief Brand Officer of Poppi, a rapidly growing, better-for-you soda brand made with clean ingredients. Seeking relief from personal health issues, Allison formulated the original apple cider vinegar (ACV) beverage in her own kitchen. What started at a local farmers market quickly escalated into a Shark Tank success story and a nationwide retail phenomenon.

Operating out of Austin, Allison spearheads the brand’s innovation and digital marketing strategies. Her leadership has helped Poppi achieve massive cultural relevance, building a 400K+ loyal following and attracting high-profile fans like J.Lo and Russell Westbrook. Under her guidance, the brand went viral on TikTok with over a billion views, secured BevNet’s “Campaign of the Year” within its first 24 months, and became the #1 searched soda on Amazon.