The return of Yahoo (with CEO Jim Lanzone) | Rapid Response
About Jim
- CEO of Yahoo, leading its brand and business transformation since 2021.
- Former CEO of Tinder, world's most popular dating app.
- Served nearly a decade as President & CEO of CBS Interactive, a top 10 global internet firm.
- Founded and led Clicker Media, acquired by CBS in 2011.
- First-ever Chief Digital Officer at CBS Corporation.
| 29:23
Yahoo is at a critical inflection point. Despite a big user base—from Yahoo Finance to Yahoo Sports to Yahoo News—the media company hasn’t reclaimed the buzz of its early days. CEO Jim Lanzone joins Rapid Response to talk about the fear of being “left behind” and how he’s pushing the brand to shed its skin. He explains the wide-ranging implications as AI remakes search engines into answer engines and shares insights about the line between fantasy sports and gambling. Plus: lessons he brought to Yahoo from his time as CEO of Tinder.
Chapters
00:00 Introducing Jim Lanzone, CEO of Yahoo
01:22 Why Yahoo feels like both a startup and a legacy brand
03:11 The story behind Yahoo’s Super Bowl ad with Bill Murray
05:10 Relaunching every Yahoo product in under a year
07:05 How Yahoo’s fantasy sports fuels loyalty (and rivalry)
09:02 The challenge of uniting Yahoo’s massive audiences
11:00 How AI is reshaping search and media business models
14:00 Why Yahoo acquired Artifact to power AI personalization
16:25 What Jim learned running Tinder and CBS Interactive
19:03 The intersection of fantasy sports and sports betting
21:00 Lessons from Yahoo’s early missteps with search
23:05 How Yahoo is building its next chapter
