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The Barnes & Noble comeback, from the CEO who did it (James Daunt)

About James

  • CEO of Barnes & Noble, Waterstones & Paper Source; leads 1,100+ stores
  • Turned around Waterstones after becoming Managing Director in 2011
  • Founded Daunt Books in London in 1990; still owns the indie chain
  • Led Barnes & Noble's comeback by applying his bookstore turnaround playbook
  • Appointed CBE in 2022 for services to the publishing industry
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Chief Executive Officer, WaitWhat
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How Barnes & Noble made a comeback
Barnes & Noble’s James Daunt
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Barnes & Noble’s James Daunt