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Slutty Vegan's Pinky Cole: Building a $100 million brand | Rapid Response

About Pinky

  • Founded Slutty Vegan, a $100M+ plant-based restaurant brand (valuation as of 2024).
  • Reclaimed ownership of Slutty Vegan after insolvency and board dissolution in 2025.
  • Donated $8.9M+ in entrepreneurial resources to HBCU grads (2024).
  • Named to Restaurant Hospitality’s 2021 Power List, Forbes Next 1000, and Entrepreneur’s Top 100 Women.
  • Author of bestselling cookbooks 'Eat Plants, B*tch' and 'I Hope You Fail.'

| 20:40

While many plant-based food brands have struggled recently, Pinky Cole’s fast food chain Slutty Vegan keeps growing, with new restaurants across the U.S. Pinky sits down with Rapid Response host Bob Safian to explain how she’s scaling the brand despite lawsuits, social media attacks, and a flurry of vegan restaurant competitor closures. Pinky also shares the story behind her recent keynote at Savannah State University, where she gifted the HBCU grads almost $9 million in entrepreneurial tools and training.

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Founder & Owner, Slutty Vegan
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Slutty Vegan wants to be the next Shake Shack
Slutty Vegan’s Pinky Cole
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Slutty Vegan’s Pinky Cole