Bjarke Ingels’ plan for a sustainable planet | Masters of Scale Summit 2022
About Bjarke
- Founder of Bjarke Ingels Group (BIG), a renowned global architecture firm.
- Named to TIME's 100 Most Influential People in the World (2016).
- Awarded Innovator of the Year by The Wall Street Journal for architecture (2011).
- Featured as a Fast Company 'Master of Design' cover story (2010).
- Pioneered 'hedonistic sustainability' in iconic projects like Copenhagen Harbor Bath.
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From the Masters of Scale Summit stage in 2022, renowned architect Bjarke Ingels, founder of BIG (Bjarke Ingels Group), shares his bold vision for the future of sustainable living. Ingels explains the concept of “form-giving” — how architects shape the future by creating environments that are both innovative and environmentally friendly. He dives into the idea of “hedonistic sustainability,” where cities and buildings are not only better for the planet but also more enjoyable for people to live in.