Treating AI like a board member
About Hanneke
- CEO of Logitech; 30+ years of global business leadership
- Led growth and transformation across multi-billion-dollar businesses
- Senior leadership roles at Unilever, Ahold Delhaize, and Procter & Gamble
- Board director and audit committee member at Tapestry since 2021
- Served five years on Bayer AG’s supervisory board
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Logitech may be known for keyboards, webcams, and gaming gear, but CEO Hanneke Faber is going AI-first. On this episode of Rapid Response, she explains how she’s leading the hardware brand through an AI shift, approaching it as a leadership challenge, not just a tech one. Faber also shares lessons from competitive diving, navigating tariffs, and why she gave herself a 48-hour crash course in gaming to understand her customers.
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Treating AI like a board member
Logitech’s Hanneke Faber
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Logitech’s Hanneke Faber