Kelly Campbell
President
As President of Peacock and Direct-to-Consumer, Kelly Campbell is responsible for growing and
elevating NBCUniversal’s streaming business and spearheading go-forward strategy for the platform.
Under her guidance, Peacock has achieved record growth, emerging as the fastest-growing streaming service in the United States for two consecutive years. Notably, Peacock hosted the most-streamed live event in U.S. media history with the first-ever streaming-exclusive NFL Playoff Game in January of 2024.
Prior to joining Peacock in 2021, Campbell was President of Hulu, where she led the SVOD and live-TV streaming businesses, following a role as Hulu’s Chief Marketing Officer. Previously, Campbell spent more than a decade at Google in marketing leadership roles across the Google Ads and Google Cloud businesses.
