Jeremy Siegel
Jeremy Siegel is an urban designer with Bjarke Ingels and BIG. He led the BIG team in its winning “Big U” proposal for the federal Rebuild by Design competition, and now leads urban design of the subsequent East Side Coastal Resiliency project, as well as the studio’s broader resiliency efforts for public and institutional clients including the City of New York, UN-Habitat, Rockefeller Foundation, and Google.
What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days, as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities, but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars — his ability to bring multiple stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group).