Why Simon Sinek (still) wants you to find your why | Masters of Scale

About Simon

• Authored global bestseller 'Start with WHY' and multiple NYT bestsellers.
• Delivered TED Talk on 'why' with over 68 million views (as of 2024).
• Founder of The Optimism Company, focused on leadership development.
• Created widely-viewed video on millennials in the workplace (hundreds of millions of views).
• Launched Optimism Press in partnership with Penguin Random House.